Infographic: Cross-category buying patterns

February 6, 2019 Jesse Klein

With Affirm's network of 1800+ merchants, customers are able to pay over time at retailers in many different industries.  Looking at transactions over the past year, we have seen interesting buying behaviors and certain shopping patterns emerge. Understanding customer journeys across categories may help your business successfully engage Affirm users and your customers overall.



 

About the Author

Jesse Klein

Jesse's background in economics and a passion for writing helps her tackle financial technology. She was born and bred in the Bay Area and has watched as technology companies came to flourish in San Francisco. She is excited to be part of one that focuses on helping people make better financial choices.

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